Why Hiring a Professional Copywriter is Essential for Your Business Success

Published on
March 15, 2024
Contributors
Jonathan Petrous
Owner & Creative
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Why Hiring a Professional Copywriter is Essential for Your Business Success

In today's fast-paced digital landscape, having a strong online presence and delivering clear, persuasive messaging is more important than ever for businesses. This is where a professional copywriter can help. Whether you're a small startup or a large corporation, a copywriter can play a crucial role in helping you achieve your business goals by creating compelling content that engages your target audience and drives results.

Here are just a few of the many reasons why hiring a professional copywriter is essential for your business:

  1. Boost Your Productivity and Save Time
  2. Improve Your Online Visibility and Reach a Wider Audience
  3. Strengthen Your Brand Image and Identity
  4. Save Money on Overhead Expenses
  5. Access a One-Stop-Shop for All Your Creative Needs

Let's dig a little deeper.

Boost Your Productivity and Save Time

One of the biggest advantages of hiring a professional copywriter is that they can help you save time and boost your productivity. By taking on the task of creating high-quality content for your website, blog, and other marketing materials, you free up time that you can spend on other critical aspects of your business. This allows you to focus on what you do best, while the copywriter focuses on crafting engaging and persuasive content that resonates with your target audience.

Improve Your Online Visibility and Reach a Wider Audience

A skilled copywriter can help you improve your online visibility by creating SEO-optimized content that is optimized for search engines like Google. By incorporating keywords and phrases that your target audience is searching for, your website and other online content will rank higher in search results, helping you reach a wider audience and increase your visibility.

Strengthen Your Brand Image and Identity

A professional copywriter can help you strengthen your brand image and identity by creating content that is consistent with your brand voice and messaging. They can help you create content that accurately represents your business and resonates with your target audience, helping you establish a strong and recognizable brand.

Save Money on Overhead Expenses

Hiring a professional copywriter can also help you save money on overhead expenses. By outsourcing your content creation, you can avoid the costs associated with hiring an in-house team, including salaries, benefits, and training. This can help you keep your overhead expenses low while still ensuring that you have high-quality content that drives results.

Access a One-Stop-Shop for All Your Creative Needs

Jpetrous Creative Services (JpCS) is the solution you need for all your creative needs, including copywriting and several other creative services such as graphic design, web design, social media management, and more. With a team of experienced and talented professionals, JpCS can help you achieve your business goals by providing you with the high-quality content and creative services you need to succeed in today's competitive landscape.

Compared to other copywriting sources, we keep ours in the United States, never subcontracting work overseas like some other agencies. We also do our best to offer you competitive pricing. Whether you are looking for something just to be written for a blog, web page, or other form of written material we have you covered.

Here are our prices for Copywriting:

  • Standard @500 Words ... Minimum of $150 ... Or $0.60 Per Word
  • Standard @750 Words+ ... Minimum of $250 ... Or $0.70 Per Word
  • Standard @1000 Words+ ... Minimum of $350 ... Or $0.80 Per Word
  • SEO @500 Words ... Minimum of $175 ... Or $0.70 Per Word
  • SEO @750 Words+ ... Minimum of $275 ... Or $0.80 Per Word
  • SEO @1000 Words+ ... Minimum of $375 ... Or $0.90 Per Word

Need to read some of our work? Check out any of our blogs or the material written on our website.

And, to really take it all to another level, we utilize modern Artificial intelligence (AI) tools like ChatGPT, Grammarly and others to make sure your work is not plagiarized, written with strong SEO, and also keeps to your brand tone of voice. We want to stay current to help our clients stay competitive.

To sum it all up, hiring a professional copywriter like JpCS is essential for businesses looking to take their online presence to the next level. With the ability to boost productivity, improve online visibility, strengthen brand image, save on overhead expenses, and access a one-stop-shop for all your creative needs, Jpetrous Creative Services is the solution you need for your business success.

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Do you offer any discounts?

Yes, we offer exclusive discounts to members of the Anchor Bay Chamber of Commerce, Macomb County Chamber of Commerce, and select other groups. We also have a referral program to help clients save even more. Reach out today to learn about our latest discounts, special offers, and how we can make our creative services more affordable for your business!

What types of services do you offer?

Jpetrous Creative Services (JpCS) provides a diverse range of creative services designed to elevate your business. Our primary services include:

  1. Graphic Design Services
  2. Creative Retainer Packages
  3. Web Design & Developement
  4. Social Media Management
  5. Digital Marketing Solutions
  6. Notary Services
  7. Content Writing & Copywriting
  8. And More!

Our services support essential business needs and provide solutions to common marketing challenges, helping your brand stand out and grow.

What is your availability?

Our availability can fluctuate as we do not have any set hours; we are always available via call or email to support you.

What is your hourly rate or project fee?

Our rates are designed to offer exceptional value while staying within a reasonable budget. We understand that each project is unique, so we provide flexible pricing options, including project-based fees and bundled service packages. Our goal is to work with you to find a pricing structure that best fits your needs and delivers the highest quality within your budget.

How do you bill for your services?

Billing is tailored to the service type. À la carte services are invoiced upon project completion, while retainer services are billed monthly and may require a deposit to begin. All services are billed on a Net30 basis to provide flexibility, and we’re committed to accommodating client preferences for a seamless billing experience.

What is your process for delivering work to clients?

We ensure secure, convenient file delivery through both Google Cloud Drive and Dropbox, giving clients easy access to download and use completed work at their convenience. Most deliverables are provided in formats such as PDF, JPG, PNG, MP4, or GIF, tailored to the service type and desired output. For clients who need greater flexibility, we also offer raw files for an additional fee.

How do you handle revisions?

Revisions are a natural part of the creative process, and we’re committed to accommodating reasonable revision requests to ensure your satisfaction. While we aim to gather all necessary information upfront to streamline the process, we understand that ideas and visions may evolve over time. Our goal is to maintain flexibility while balancing high-quality revisions with respect for timelines and commitments to all clients.

What happens if I am not satisfied?

Your satisfaction is our top priority. We work diligently to ensure each project meets your standards. If you’re not fully satisfied, we encourage open feedback so we can understand your concerns and address them directly. Our goal is to end each project on a positive note, and we’ll work with you to make any adjustments needed. However, please note that extensive revision time may impact project timelines.

Do you sign a contract or agreement?

Yes, for select services—especially those that are ongoing or long-term, such as Creative Retainer Packages, Creative Consulting, and Social Media Management—a signed contract and deposit may be required. These agreements ensure clear expectations and mutual commitment. Terms can be structured in 3-month increments, with options extending up to 12 months based on your needs.

How can I communicate with you during the project?

We prioritize clear, accessible communication throughout every project. While we don’t currently have a Client Portal, we maintain open lines of communication through email, phone, and text to ensure that your feedback, requests, and updates are promptly addressed. Initial consultations are typically conducted via Zoom or phone for a thorough project kickoff.

What is your policy on confidentiality and data privacy?

We take your privacy and data security very seriously. All client information is kept strictly confidential and is never shared or sold to third parties. We follow industry-standard practices to protect your data throughout every stage of the project. For full details, please review our Privacy Policy located in the website footer, or reach out to us directly with any questions about our confidentiality and data privacy practices.

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